Monday, August 6, 2012

Whats Trending on the Olympic Interwebz!

Here are the top trends courtesy of Yahoo! and Google.

Olympics Buzz Courtesy of Yahoo!

o   Rivalries: A lot has been made of rivalries at the Olympics this year. When looking at some of the top rivalries, who is searched more? Usain Bolt has been training with his country mate Yohan Blake, bolt gets more than 6X the searches of Yohan but searches have spiked 114% for Blake in the past few weeks. Michael Phelps has said that Ryan Lochte challenged him to swim faster. Phelps gets more than 2X the searches of Lochte but searches have spiked 200% in the past few weeks for Lochte. 

o   Questions: some of the buzzing questions from the Olympics this weekend are: Where is Roger Federer from? Where is Gabby Douglas from? What is Prince Williams last name? What is Jessica Ennis’s ethnicity? Where is Jamaica? What is Michael Phelps net worth? 

o   Top searched Olympians in the past 7 days: Michael Phelps, Gabby Douglas, Misty May-Treanor, McKayla Maroney, Aly Raisman and Jordyn Wieber

o   Top searched Olympic Sport in the past 7 days: Gymnastics, Beach Volleyball, Water Polo, Badminton, Tennis 

Top Searches Courtesy of  Google
Americans: Getting in Shape
  • Searches for [running shoes] have increased more than 30% in the past 30 days.
  • Searches for [workout outfit] have increased over 90% in the past 30 days.
  • Searches for [personal fitness trainer] have increased 15% in the past 30 days.
  • Searches for [home gym equipment ] have increased 40% in the past 30 days.

  • Searches for [synchronized swimming] jumped over 9 times in the past 30 days,

Breakout Young Olympians
  • In the past 30 days, searches for [Gabby Douglas] peaked over 2 times higher than searches for [Robert Pattinson].
  • Searches for team USA’s youngest member [Katie Ledecky] have skyrocketed, jumping more than 5,000% in the past 7 days.

Breakout Athletes
  • Searches for [Andy Murray] have increased more than 30% in the past 30 days.
  • Searches for [Usain Bolt] have increased more than 300% in the past 7 days.
  • Searches for [Sanya Richards Ross] have increased more than 400% in the past 7 days.

No comments:

Post a Comment


Copyright © 2012 Katie Linendoll