Thursday, July 19, 2012

First "smart league"? #SportsTech

Sports and technology further intertwine with Adidas miCoach Elite System.

Today, Adidas and Major League Soccer announced the integration of miCoach Elite at a press event in NYC.  All 19 clubs will use the technology in the 2013 season.

For the first time, this technology will provide coaches, trainers and players with real-time performance metrics including heart rate, speed, acceleration, distance, and field position.

As stated in the Adidas press release, “The miCoach Elite System includes a small data cell that fits into a player’s base layer in a protective pocket on the back between the shoulder blades. Connected by a series of electrodes and sensors woven into the fabric of the base layer, the cell wirelessly transmits more than 200 data records per second from each player to a central computer.  It is then displayed in a series of simplified insights and results on the coach’s iPad. At the touch of his fingertips, a coach can monitor the workload of an individual player, compare one athlete with another, or view the whole team to gain a complete picture of the squad.”

This will also allow fans to get a real-time perspective.

The technology reminds me a lot of the Under Armour E39 biometric shirt that was used in the NFL Combine last year. The UAE39 sensor embedded in the t-shirt captured and recorded breathing rate, heart rate, G Force, temperature and was wirelessly sent to coaches and trainers.

Is this the way of the future? Does it take the fun out of the game?

Full press release here.

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Copyright © 2012 Katie Linendoll